Non-Profit
Women of Poneke
Women of Pōneke partnered with Virtual Marketers to bring focus and structure to their social media activity and to establish
Marketing Audit
You can't fix and optimise what you can't see*.
Our marketing audits give you clarity, direction, and actionable recommendations to improve your results.
Most businesses have blind spots in their marketing including spend that’s not earning its keep, opportunities missed, and no easy way to see performance efforts results.
*Virtually every audit uncovers something nobody knew was broken. That’s the point of this highly popular service.
An outside view on where your budget's really going
We bring a sharp, unbiased eye to your strategy and spend, spotting exactly where budgets leak and where the biggest opportunities are hiding, backed by years spent inside marketing accounts across every industry.
- Straight answers, not sales pitches: Your audit is led by senior strategists with nothing to gain from telling you what you want to hear.
- Tailored to your goals: We don’t do cookie-cutter. Your audit will focus on what matters most to your business.
- Actionable next steps: No jargon, no fluff. Just clear insights and practical recommendations you can implement right away.
TRUSTED BY TEAMS ACROSS NZ & world-wide
Audit Options to Suit Your Needs
Need a quick check-up, or a deep strategic review? Either way, you’ll get a clear, unbiased view of what’s working and what’s not. Our Quick Tactical Audit is perfect for fast, actionable insights, while the Comprehensive Audit dives deeper into your channels, data, and strategy for a roadmap to long-term growth.
Comprehensive Marketing Audit
BEST FOR
Businesses preparing for growth, change, or re-alignment, or launching into a new direction.
WHAT'S INCLUDED:
✓ Discovery Workshop:
A collaborative session to align on your business goals, audience, and current marketing context.
✓ Full Marketing & Digital Audit:
A thorough review of your strategy, messaging, campaigns, and digital channels including website, content, SEO, ads, and analytics.
✓ Brand & Engagement Analysis:
Evaluation of brand consistency and how effectively you’re connecting with your target audience.
✓ Strategic Audit Report & Handover:
A detailed report with key insights and recommendations, presented in a 60-minute session with your team.
Your Virtual Marketers team: Senior Marketing Strategist, Channel Specialists (as needed), and Project Manager.
FROM
$5,000
+GST/NZD
Tactical Marketing Audit
BEST FOR
Teams who know something isn’t landing, but want fast, expert feedback to course-correct.
WHAT'S INCLUDED:
✓ Discovery Call:
A short session to understand your goals and current challenges.
✓ Focused Area Review:
An in-depth audit of one key marketing area (e.g. website, brand, content, or ads).
✓ Tactical Audit Report:
Clear recommendations, quick wins, and next steps tailored to your priorities.
✓ Optional Follow-Up Support:
Add-on session available to help prioritise actions and support implementation.
Your Virtual Marketers team: Marketing Specialist (relevant to focus area) and Project Manager.
FROM
$3,000
+GST/NZD
Comprehensive Marketing Audit
BEST FOR
- Businesses preparing for growth, change, or re-alignment, or launching into a new direction.
WHAT'S INCLUDED:
Discovery Workshop:
A collaborative session to align on your business goals, audience, and current marketing context.
Full Marketing & Digital Audit:
A thorough review of your strategy, messaging, campaigns, and digital channels including website, content, SEO, ads, and analytics.
Brand & Engagement Analysis:
Evaluation of brand consistency and how effectively you’re connecting with your target audience.
Strategic Audit Report & Handover:
A detailed report with key insights and recommendations, presented in a 60-minute session with your team.
Your Virtual Marketers team:
Senior Marketing Strategist, Channel Specialists (as needed), and Project Manager.
FROM
$5,000
+GST/NZD
Tactical Marketing Audit
BEST FOR
- Teams who know something isn’t landing, but want fast, expert feedback to course-correct.
WHAT'S INCLUDED:
Discovery Call:
A short session to understand your goals and current challenges.
Focused Area Review:
An in-depth audit of one key marketing area (e.g. website, brand, content, or ads).
Tactical Audit Report:
Clear recommendations, quick wins, and next steps tailored to your priorities.
Optional Follow-Up Support:
Add-on session available to help prioritise actions and support implementation.
Your Virtual Marketers team:
Marketing Specialist (relevant to focus area) and Project Manager.
FROM
$3,000
+GST/NZD
Don't know (or see) what you need?
Book a call with us!
Whether you’re launching something new or your existing ads have stalled, we can help you find the right starting point and build a plan that makes sense.
Our Proven 3-Step Audit Process
1
Discovery Workshop
We’ll meet with you to understand your goals, audience, and current marketing setup. This helps us tailor the audit to what matters most.
2
In-Depth Review
Our team dives into your assets, activity, and data from brand messaging to campaign metrics and evaluates them against your objectives.
3
Audit Report & Recommendations
You’ll receive a clear report with insights, priority recommendations, and suggested next steps including options for ongoing support if you need it.
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Stop the hiring, get growing
A whole team of senior marketing specialists, for less than the cost of one hire. No overheads, no overwhelm*.
*Unless measurable results from an accountable team create overwhelm. That's a good overwhelm though eh?
Contact us
Book a free discovery call with the team
View services
See our scalable, affordable marketing services
OUR WORK
Our clients finding success.
Non-Profit
Insurance Council of New Zealand
ICNZ engaged Virtual Marketers in early 2020 to help grow their social media footprint, better educate the public about the
Primary Industries
FrostBoss
We partnered with FrostBoss (previously New Zealand Frost Fans) to help them drive awareness and consideration of these leading-edge frost
Frequently asked questions
Marketing Audit questions, we have the answers
We can review strategy, branding, content, digital channels, performance, customer journeys, and more — depending on your needs.
Most audits are completed in 2–3 weeks. Comprehensive audits may take longer depending on scope and access to data.
Yes — we provide a detailed, easy-to-understand report with all findings and recommendations.
Yes — we make sure the recommendations are practical. You can implement them internally or continue working with us for support.
Absolutely. In fact, a targeted audit can be especially valuable when you’re trying to grow or launch with focus.
For a full audit, yes — we may need access to analytics platforms, CMS, ads accounts, etc. We’ll guide you through what’s needed.
No problem. We offer tactical audits for specific focus areas — just let us know what you’re after.
Yes — if you’d like support after the audit, we can create a flexible plan to help you execute the next steps.