Marketing that turns browsers into buyers
From Shopify to marketplaces, we help eCommerce businesses grow traffic, conversion and repeat purchases with marketing built for online retail.
Full-funnel marketing for online retail
eCommerce success comes down to getting the right customers to your store and giving them a reason to come back. We build campaigns across the whole customer journey.
- Paid social and Google Shopping campaigns that convert
- Email and SMS flows that drive repeat purchases
- SEO and content that grows organic traffic
- Conversion rate optimisation across your store
- Seasonal and promotional campaign planning
- Reporting on ROAS, AOV and customer lifetime value
TRUSTED BY TEAMS ACROSS NZ & world-wide
Built for the full customer journey
From first click to repeat purchase, we build campaigns that guide customers through your funnel, not just drive one-off sales.
Platform expertise that matters
Our team knows Shopify, paid social and Google Shopping inside out, so your store is set up to convert from day one.
Retention, not just acquisition
New customers are expensive to win. We build email, SMS and loyalty campaigns that keep customers coming back.
Ready for your busiest seasons
From Black Friday to Christmas, we plan your promotional calendar early, so your biggest sales periods are your smoothest.
Numbers that show real growth
We report on ROAS, average order value and customer lifetime value, the metrics that actually reflect a healthy eCommerce business.
How we plug seamlessly into your business
Meet your Virtual Marketers
Marketing Manager
Kick start our work together by meeting your “person”. They’re your primary point of contact, so you only need to communicate with them, and they’ll manage the tasks and other specialist team members as needed. Trust us, you’re going to love them.
This is when you can agree the days each month your marketer will be 100% focussed on your business.
We make a plan!
Now that you have met your marketing manager, they will recommend a plan of action based on your needs and where we can have the biggest impact.
These decisions will inform their month-to-month deliverables, and you can customise this as much as you need each month.
We get started!
The last thing is to give your marketing manager access to all the tools and accounts we’ll need to support your marketing, whether that’s just ad management or your entire marketing function from social account to reporting. This is done super easily through one handy link so it’s no biggie!
Then we’re ready to go!
Our Specialist Services
What we do
Not sure where to get started with marketing?
Get in touch with us today
Every business is different, and so is what it needs. Let’s chat – we’ll build a bespoke plan around your goals.
Stop the hiring, get growing
A whole team of senior marketing specialists, for less than the cost of one hire. No overheads, no overwhelm.
Contact us
Book a free discovery call with the team
View services
See our scalable, affordable marketing services
OUR WORK
Our clients finding success.
Women of Poneke
Women of Pōneke partnered with Virtual Marketers to bring focus and structure to their social media activity and to establish
Insurance Council of New Zealand
ICNZ engaged Virtual Marketers in early 2020 to help grow their social media footprint, better educate the public about the
FrostBoss
We partnered with FrostBoss (previously New Zealand Frost Fans) to help them drive awareness and consideration of these leading-edge frost
FAQs
Still curious? Here you go
Yes, our Marketing Teams packages start at a minimum of 2 days per month. This ensures we have enough time to gain momentum, implement strategy, and deliver consistent, measurable results for your business. (If you need less time than this, we recommend checking out our Marketing Services packages).
You won’t be managing a bunch of different freelancers*
(*we do that bit).
You will be assigned a dedicated Marketing Manager who acts as your single point of contact. They will manage all the day-to-day communications, handle the strategy, and pull in our wider team of specialists (SEO, design, paid ads, etc.) behind the scenes as your priorities shift.
You have total flexibility*.
(*scale up, dial down, no drama).
Business needs change, and your marketing should be able to keep up. You can easily scale your days up if you are launching a new product, pushing a campaign, or scaling fast. If you need to dial things down, we just ask for one month’s written notice.
That’s exactly what our discovery calls are for! When we meet, we’ll discuss your current bottlenecks, your growth goals, and your budget. From there, we will recommend the best monthly rhythm and mix of specialists to give you the highest return on your investment.
You can scale your team’s hours up ahead of busy periods, like a product launch or seasonal campaign, and dial them back down when things quieten off, all with just one month’s notice. No hiring or laying off required.